Qualitative research platform
Build. Collect.
Understand.
Ethnogrow is a qualitative research tool for researchers who need depth without complexity. Build questionnaires, collect responses, and let the AI do the analysis.
Free plan available · No credit card required
What it is
One tool for the full research workflow
Ethnogrow covers questionnaire design, participant data collection, and AI-powered analysis in a single platform. No stitching together multiple tools, no learning curve measured in days.
The AI analysis is built on Claude — producing structured reports with themes, key findings, and supporting quotes drawn directly from your data.
How it works
From brief to insight
in four steps
- 01
Build your questionnaire
Use the drag-and-drop builder with five question types, or describe your study and let the AI generate questions from your brief.
- 02
Share with participants
Publish and send a link. Participants respond on any device through a clean, mobile-first interface — no login required on their end.
- 03
Collect responses in real time
Responses arrive in your dashboard as they come in. Close data collection when you're ready, without losing anything.
- 04
Generate your report
One click triggers an AI analysis. Themes, key findings, and verbatim quotes — structured and ready to share or export as PDF.
Pricing
Simple, honest pricing
Data collection is always unlimited. You pay for AI analysis — and only when you need it.
Free
For occasional studies and exploring the tool.
- ✓1 AI report per month
- ✓Unlimited questionnaires
- ✓Unlimited responses collected
- ✓All question types
- ✓CSV export
Starter
For researchers running regular studies.
- ✓5 AI reports per month
- ✓Everything in Free
- ✓PDF report export
- ✓Follow-up question suggestions
- ✓Priority support
Pro
For active researchers who need more every month.
- ✓20 AI reports per month
- ✓Everything in Starter
- ✓AI question generation
- ✓Token add-on bundles
- ✓Early access to new features
All plans include unlimited data collection. AI reports are the only gated feature.
"The barrier to qualitative research has never been methodology — it's always been the software."
Justin · Founder, Ethnogrow
Start your first study today
Free plan, no credit card required. Build a questionnaire, share a link, get an AI report — in under ten minutes.